Sunday, June 20, 2021

How to create clipping mask effect for text in Canva ?

In this tutorial, I will share the technique to create a clip masking effect for any Text in Canva. In photoshop or Photopea, You can create this effect with the help of the “ Magic wand” tool but in Canva, You need to go through few steps to achieve this amazing effect for your designs.


How to create clipping mask effect for text in Canva ?

Step 1 – Write your desire text, use font style from “Handwriting” styles. I have used the font style “Amazon” for my design.


Step 2- Change the color of your text as per your design need, apply any shape under your text with your desire color. The text should be in the middle of your selected shape.


Step 3- Download this slide as an image and upload it again. Apply to remove background effect and here comes the magic part, Now you need to regain the bottom part of your shape exactly under the text with the help of a restore brush.


Important point: Zoom in your slide and apply the restore brush carefully so that no part of your shape color could come on the upper area of your text, This will take a little time but your result would be awesome.

How to create clipping mask effect for text in Canva ?


How to create merging effect in fabric for any image in Canva ?

In this tutorial, I will share the technique to merge any image into the fabric in Canva, and the results will look like that your image is part of the weaved fabric. Such designs can be used for wall painting or pillow cover designs etc.


How to create merging effect in fabric for any image in Canva ?


How to create merging effect in fabric for any image in Canva ?

Step 1- Select plain fabric from the photo section of Canva.


Step 2- Select an image of your choice and remove the background.


Step 3- Apply the Glow shadow effect with size 100 and Blur 100 and change the color of Glow matching to your background. I used the Chrome extension for the color picker and changed the color as per need.


Step 4- Now increase the size of the image and reduce the transparency, keep it between 20 to 40 where your design looks better with this merging effect.


Step 5- Play around with adjustments (Brightness, Blur, Contrast, etc) to create this effect more authentic.


How to create juicy drip effect in Canva ?

I have been curious about creating a drip effect in Canva especially to show something juicy through design from the last couple of months. Although I have watched a couple of tutorials on Youtube some of them were not fulfilling my need and the rest were using an external platform “Photopea” which is a kind of online shorter version of Photoshop. I have learned a technique from Nino (A person behind “Canva design secrets”) but again for his technique, we need to use the special shape and colors which sometimes become a hurdle and doesn’t work for everyone.


How to create juicy drip effect in Canva ?

In this tutorial, I will share my technique to create an amazing drip effect in Canva for any item/image, etc.


You can watch the video of this tutorial on my Youtube channel but before that, I would recommend you to read below important steps for your quick understanding.



Step 1- Select any shape of your choice with any color.


How to create juicy drip effect in Canva ?

Step 2- Select any drip effect from the Canva elements library and change the color of this drip effect into white or matching with your background color.


How to create juicy drip effect in Canva ?

How to create juicy drip effect in Canva ?


Step 3- Download this slide as a PNG/JPG image.


How to create juicy drip effect in Canva ?

Step 4- Upload this image again and apply Remove background from effects. (This feature is available for Canva Pro users only).

How to create juicy drip effect in Canva ?


Step 5- After background removal, You will see that the drip area of your selected shape has become hollow or see-through, Now you can insert any image behind this drip effect.


Important point – You might see some small areas in which background removal couldn’t remove completely so use erase option and delicately remove the unwanted parts.


How to create juicy drip effect in Canva ?


How to create juicy drip effect in Canva ?

Now start creating juicy drip effects for your design in Canva and share with me 😊

Saturday, June 12, 2021

Role of Guy Kawasaki behind Canva success as Chief Evangelist

“Macintosh democratized computers; Google democratized information; and eBay democratized commerce. In the same way, Canva democratizes design.” said Mr. Kawasaki. “You don’t get many chances to democratize an industry, so I seized the opportunity to work for Canva.” - Guy Kawasaki

Guy Kawasaki is the chief evangelist of Canva, a graphic-design online service and former chief evangelist of Apple. He has written over a dozen books, with prime focus on the practical and tactical ways to empower people. In 1984, Guy Kawasaki was one of the Apple employees responsible for marketing their Mac. He was an early adopter of social media for business as an innovative marketing specialist. He considers social media as a powerful tool that enables startups to start marketing themselves from the very first day for absolutely free, making the procedure for competing and gaining customers for new businesses, an easy and manageable approach.

Role of Guy Kawasaki behind Canva success as Chief Evangelist

Canva welcomed Kawasaki as its chief evangelist when the site noticed Kawaski team’s active presence on the platform for graphic designs. They identified that the designs were created using their tool so they reached out to him and offered him this role which he accepted as he considered Canva an opportunity to democratize the design industry. Since then Guy has played a crucial role behind Canva’s success as Chief Evangelist. Let’s explore how!

Influencer Advocacy

Guy is not only a famous marketing guru, but also a serial author. He is an executive fellow at the Haas School of Business at UC Berkeley as well as a venture capitalist. The reason behind his immense fame is the fact that he popularized this concept of Evangelism Marketing. Evangelism can be considered the purest form of sales at the outset. In this culture you are part of creating a movement or inspiring people to jump onto the bandwagon. And yet, when you look at it from a product company’s lens or put that into a sales context it is more than just chasing sales quotas.

Guy Kawasaki has authored masterpieces like Wise Guy, The Art of the Start 2.0 and How to Drive Your Competition Crazy. He is a head on the subject of marketing at VC and entrepreneurship. He is also the founder of Guy Kawasaki’s Remarkable People Podcast and if you think that's it then here you go: He’s also a brand ambassador for Mercedes-Benz as well as a trustee of the Wikimedia Foundation!

Now imagine, such a profile with such an influence supporting your brand!

In January 2014, Canva  opened publicly and had an audience base of 150,000 users at that time. In April 2014 Guy Kawasaki joined the team as Canva’s Chief Evangelist and boom! Two months later: the company’s number of users tripled. Guy Kawasaki's presence and support to Canva helped the online design platform double its users' numbers within no time.

Melanie Perkins, the CEO of Canva expressed her gratitude while saying: “It’s an amazing endorsement of the Canva vision to have someone of his caliber join our team. We have become a daily tool for many bloggers, marketers and small business owners. It’s a testament to our team’s hard work that we’re seeing 100,000 designs created every week by more than 330,000 users,”

The Factor of Mentorship

With Guy Kawasaki on board, apart from the factor of influence advocacy, Canva also got access to his valuable Mentorship. Look, we all agree that Guy is definitely a pro when it comes to marketing. He has YEARS of experience to share and that is exactly what Canva benefitted from. Guy is a firm believer of Working for a Cause and when he noticed Canva’s goal aligning with his mission, he started working closely with the team to democratize the design community. His mentorship, ideas and guides helped Canva in scaling their product.

The Famous Law of Guy’s Golden Touch

Guy’s golden touch is not whatever I touch turns to gold but whatever is gold, Guy touches…

Kawasaki is smart with his decisions. He started working with Canva when it was only two years old but since the platform truly understood its users' needs Guy decided to enrich it with his experience. Guy himself describes his choices in life by the fact that he only takes opportunities where he can see the benefit which is not only limited to finances but to creating a difference as well!

What are your thoughts about this topic? We are interested to know!