They say a picture is worth a 1,000 words, and they say it right! However in today's computerized age, a deliberately curated picture that associates the reader to an underlying story can be significantly more intense than a picture alone. Storytelling has always played a vital part in successful marketing. Stories let the organizations build great connections with their consumers. There are various social media platforms available for this purpose however Instagram serves as one of the most powerful platform for storytelling these days. Let's discuss four creative and interesting ways that can be used on Instagram for storytelling.
1- Using A Series Of Insta Stories:
Instagram stories serve as a useful tool for storytelling. There ain't any limits on the number of Instagram stories you can share a day. An extremely productive way to generate more traffic to your blog is to share your recently written blog post using a series of Instagram stories. You can share pictures and videos as Insta stories regarding your blog post that would attract more and more people to read your content. The dimensions recommended for an ideal instagram story is 1920 px in height and 1080 px in width.
2- Tell Your Story Using Boomerang:
Just in case you are not aware, Boomerang is a video app developed by Instagram itself for the purpose of small, interesting video loops. The app lets you choose photos and convert it into a single second video that plays back and forth in a loop. Many well known companies are using Boomerang for sharing short videos that delivers their message pretty well. Here are examples of few companies that are making good use of this idea,
1. Nike
2. Benefit Cosmetics
3. Plated
4. Coca Cola
1. Nike
2. Benefit Cosmetics
3. Plated
4. Coca Cola